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IXD:Students Designing The Future

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Whether you’re checking out with your credit card, navigating Netflix, getting an Uber, or asking Alexa to order from AmazonInteraction Design (IxD) permeates our world.  This technology has also brought an explosion of job opportunities.

Steve VincentVice President at Music & Soundtracks for Disney Channel Worldwide, “The Interaction Design field has evolved so quickly, even the tech industry can barely keep up with its growth – the shortage of skilled interaction designers is just overwhelming. We need these graduates to continue our symbiotic relationship with the economy of Los Angeles and California.”

Toward that end Santa Monica College was chosen to be part of California Governor Jerry Brown’s revolutionary pilot program to address critical workforce shortage in areas not offered by Cal State and California University System.

One of IxD’s most enduring effects may be on the way business is done worldwide.  By its “democratic” nature of operating, IxD is less of a top-down male-dominated field than others usually associated with technology.  This equality is not enforced but encouraged; designing for all ages and sexes with this democratic demographic is a distinct advantage.

Whether you’re checking out with your credit card, navigating Netflix, getting an Uber, or asking Alexa to order from AmazonInteraction Design (IxD) permeates our world.  This technology has also brought an explosion of job opportunities.

Steve VincentVice President at Music & Soundtracks for Disney Channel Worldwide, “The Interaction Design field has evolved so quickly, even the tech industry can barely keep up with its growth – the shortage of skilled interaction designers is just overwhelming. We need these graduates to continue our symbiotic relationship with the economy of Los Angeles and California.”

Toward that end Santa Monica College was chosen to be part of California Governor Jerry Brown’srevolutionary pilot program to address critical workforce shortage in areas not offered by Cal State and California University System.

One of IxD’s most enduring effects may be on the way business is done worldwide.  By its “democratic” nature of operating, IxD is less of a top-down male-dominated field than others usually associated with technology.  This equality is not enforced but encouraged; designing for all ages and sexes with this democratic demographic is a distinct advantage.

But to succeed in Interaction Design (IxD), one must first learn about what humans prefer; for me, this was the most surprising aspect of Santa Monica College’s IXD Bachelor’s Program. Having a background in Psychology, I was surprised at the depth the human psyche is plumbed.

Nicole Chan

Interaction Design is learning how to be and see things through different people’s eyes, so it’s human-centered,” says Nicole Chan, Faculty Lead at SMC’s IxD Program. The study of how humans react to everything from shapes to colors is not exactly new; it has been a principle in marketing for decades. But with what has now become a one-touch or one-click world, the demands on interactive designers have reached new heights.

To the read the entire article click here

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